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Earlier this week, Information Today
featured Newsy.com as a site that makes people smarter, faster.
http://newsbreaks.infotoday.com/NewsBreaks/Newsycom-Wants-to-Make-You-Smarter-Faster-53582.asp
Newsy.com analyzes and synthesizes news reports from around the world and then produces 2 to 3 minute clips that present the key highlights and nuances. Viewers come away more informed in less time - it’s context with convenience.
Like all successful businesses, Newsy.com is meeting a current demand in the marketplace. People increasingly want their news in quickly digestible bits, and more and more they want it online and through video. According to Nielsen, since 2003, the time spent on video sites has increased by over 2,000%, and the number of Americans who visit online video has climbed 339% over the same time period. News remains the #1 category type for content.
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In honor of Earth Day last week, Newsy.com launched its new Environment category, which is appropriately in green font.
http://www.newsy.com/categories/environment/
The new category houses all of the Newsy.com videos regarding the environment, energy and green issues that impact our planet.
We think that Newsy.com’s unique method of presenting how different media outlets around the world are covering a story lends itself well to understanding the complexities of ‘green’ issues.
Check out today’s video, ‘No Place to Call Home’, about how the world’s endangered species are affected by deforestation and climate change.
http://www.newsy.com/videos/no_place_to_call_home/
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The following release was sent by the MU News Bureau on April 21
University of Missouri Journalism School, Reynolds Journalism Institute To Host National Online Chat with T. Boone Pickens on U.S. Foreign Oil Dependency, Current State of Energy Reporting
Subsequent Journalism Sessions To Feature Student Energy Research Projects, Presentation by CNBC Energy Reporter Sharon Epperson
COLUMBIA, Mo.–More than 200 journalism faculty, students and energy reporters across the country are expected to participate in a national “virtual chat” with energy visionary T. Boone Pickens on Wednesday, April 22 at the University of Missouri’s School of Journalism and the Reynolds Journalism Institute (RJI).
The discussion about the need to improve and expand the quality of reporting on the science, economics and geopolitical aspects of the energy industry will coincide with the Missouri Energy Summit hosted by the University of Missouri System’s four campuses, held on the Columbia campus.
“We are delighted to have Mr. Pickens join us in this virtual chat on energy reporting,” said Brian Brooks, associate dean of the world’s first journalism school. “Over the last nine months, he has advocated his Pickens Plan that addresses and solves our dangerously escalating dependence on foreign oil. At the same time, Mr. Pickens has shared his concerns that the media has failed to hold elected politicians accountable for repeatedly promising to solve this dependency problem but failing to do so. So we’re happy to turn up the volume on this discussion.”
The 45-minute national energy reporting chat with Pickens, initiated with a global video clip of energy reports compiled by Newsy.com, will engage participants online and in-person discussing energy reporting issues and challenges.
Read the entire release here:
http://munews.missouri.edu/news-releases/2009/0421-j-school-pickens.php
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This morning, University of Missouri’s News Bureau sent out a press announcement regarding its partnership with Newsy.com.
The release details Newsy.com’s value proposition as the first site to provide daily multi-perspective views of the world’s news and highlights how Newsy.com is an additional learning lab for the students.
It also describes how the news site design is based on research from the Missouri School of Journalism and usability testing conducted by the University of Missouri Information Experience Lab.
Read the entire release here:
http://munews.missouri.edu/news-releases/2009/0408-newsy-journalism.php
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On Friday, CBS’ Russ Mitchell stopped by Newsy.com while he was at the Missouri School of Journalism picking up his Missouri Honor Medal.
Russ stayed for an hour - taking the full tour to see how we produce and promote our videos and to talk about the future of journalism. We chatted about the impact the students have had on Newsy.com’s format and design and how the younger set find and consume news today.
Congratulations on your medal, Russ!
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Just last week, I blogged about how Newsy.com has relocated from California to Columbia MO to take advantage of its remarkable talent pool (including the Missouri School of Journalism), business friendly environment and high quality of living.
A few days later, BusinessWeek magazine named Columbia one of the top 50 cities for startups. Newsy.com President Jim Spencer is quoted in the article explaining the benefits of locating Newsy.com in Columbia. You can find the quote in the link below:
http://images.businessweek.com/ss/09/03/0327_smallcity_startups/26.htm
